EnjoyPhoenix Twitch VOD & Videos

Marie Lopez, better known online as EnjoyPhoenix, represents a fascinating case study in digital evolution. While millions know her as one of France's most influential beauty YouTubers, her recent pivot to Twitch streaming shows how content creators adapt to changing platforms and audiences. With over 3.7 million YouTube subscribers and a growing Twitch community of 167,000 followers, she's managed to maintain relevance across multiple platforms in an increasingly crowded digital landscape.

The story behind EnjoyPhoenix begins with teenage struggles that many can relate to. Born in Paris in 1995, Marie started her YouTube journey at just 16 after experiencing school bullying. Her first video, "Boucles avec un lisseur" (Curls with a straightener), launched what would become a beauty empire. The name EnjoyPhoenix itself tells a story - combining her personal motto "enjoy" with the phoenix, a bird that rises from ashes. It's a fitting metaphor for someone who transformed personal pain into a platform that helps other young women navigate similar challenges.

Her YouTube success was meteoric. By 2013, she'd gained enough traction to leave university and focus entirely on content creation. Her beauty tutorials, lifestyle vlogs, and teenage advice videos struck a chord with French-speaking audiences worldwide. She expanded beyond her main channel, creating EnjoyVlogging and EnjoyCooking, each garnering hundreds of thousands of subscribers. Her authenticity and big-sister approach to content made her stand out in a crowded beauty space.

The transition to Twitch marked an interesting chapter in her career. Her bio now reads "retraitée des tutos beauté" (retired from beauty tutorials), signaling a shift away from her original niche. On Twitch, she averages around 4,000 viewers and has participated in major French streaming events like ZEVENT. Her streaming schedule is somewhat irregular, reflecting perhaps a more relaxed approach to content creation compared to her YouTube heyday. She typically streams "Just Chatting" content, showing a more personal, unfiltered side that differs from her polished YouTube presence.

What makes EnjoyPhoenix particularly interesting is her ability to evolve with her audience. Now in her late twenties, she's grown alongside the young girls who first discovered her tutorials. Her relationship with Belgian DJ Henri PFR, which she made public in 2019, and her move to Belgium showed fans a more mature version of the creator they'd followed for years. While she may have stepped back from beauty tutorials, her influence on French digital culture remains significant, proving that authentic creators can successfully navigate platform changes and personal growth while maintaining their core audience.