layla jenner Tiktok VOD & Videos

@thelaylajenner

If you've spent any time scrolling through TikTok's beauty and lifestyle corner, you've probably come across Layla Jenner's content. The Los Angeles-based creator has carved out her own space in the crowded world of social media influencers, and honestly, it's not hard to see why. She started sharing her photography and videography work as a teenager, but it wasn't until 2017 that things really took off when she began posting more consistently across platforms.

**What sets Layla apart is her approach to authenticity.** While plenty of creators stick to the highlight reel version of their lives, she's built her following by sharing both the good and the not-so-great moments. Her TikTok feed is a mix of quick beauty tips, outfit inspiration, and those random moments that make you feel like you're hanging out with a friend. She's not afraid to show up without perfect lighting or talk about having a rough day, which creates this genuine connection that's harder to find these days.

**Her career trajectory has been pretty impressive.** Starting with beauty tutorials and lifestyle vlogs on YouTube, she quickly caught the attention of major brands. Collaborations with Sephora and L'Oreal followed, along with campaigns focused on body positivity and self-love. By 2020, she'd launched her own beauty product line, proving she could move beyond just promoting other brands to creating something of her own. It's that entrepreneurial spirit that really shows her business savvy.

**The multi-platform strategy is where things get interesting.** Each of her social media accounts serves a different purpose - Instagram for those carefully curated photos and personal updates, YouTube for longer-form content and detailed tutorials, and TikTok for the fun, spontaneous stuff that shows off her personality. She's also expanded to OnlyFans for exclusive content, showing she understands how to diversify her revenue streams in the creator economy.

**What really makes Layla's content work is her style sense and engagement with followers.** She has this knack for mixing trendy pieces with classic fashion choices, whether she's dressed up for an event or keeping it casual in streetwear. But beyond the fashion, she actively responds to comments, hosts live sessions, and does Q&A segments that make her audience feel heard. In a space where many creators can feel distant or overly polished, she's managed to maintain that approachable vibe that originally drew people to her content. Her confidence combined with that outgoing personality keeps people coming back, even as the platform continues to evolve and new creators emerge daily.