Tiktok
Dancing Through the Screen: How One Creator Built a 14M Following With Moves and Personality
When Sarah-Jade Bleau started posting on TikTok in April 2020, she probably didn't imagine that within a few years, she'd be entertaining over 14 million followers. But that's exactly what happened to the dancer who goes by SJ Ellington these days. Her account, which started as @sjbleau and later became @sjbleauellington following her August 2025 engagement to Carew Ellington, has become a hub for dance content that keeps millions coming back for more.
What makes her content stand out isn't just technical skill—though she's got plenty of that. It's the personality she brings to each video. One of her most viral moments came from a video where she nailed a robot dance routine, showing off both precision and humor. The 24-year-old creator has a knack for making even the trickiest choreography look effortless and fun, which is probably why her audience has grown so rapidly since she first started posting five years ago.
Family plays a surprisingly visible role in her content too. Her dad, Jean-Francois, has made appearances on her account, and she's got a younger brother named Zack who occasionally pops up in videos. This personal touch gives her page a warmth that purely performance-focused accounts sometimes lack. It's not just about showing off moves—it's about letting people into her world, even if just for 30 seconds at a time.
The TikTok dance community is tight-knit, and SJ hasn't built her platform in isolation. Back in April 2020, when she was just getting started, she posted a duet with brothers Ondreaz and Tony Lopez, who were already established names in the space. She was also romantically linked to Tony Lopez before her relationship with Ellington. These connections helped her tap into existing audiences while establishing her own unique voice and style in an incredibly crowded field.
Born on February 18, 2001, this Aquarius has turned what started as a creative outlet during the pandemic into a full-fledged platform. The timing of her launch—right when everyone was stuck at home scrolling through their phones—definitely didn't hurt. But plenty of people tried to make it big on TikTok in 2020, and most didn't hit even a fraction of her follower count. What sets her apart is consistency, relatability, and the kind of dance skills that make you want to try the routine yourself (even if you know you'll fail). Her account remains one of the more engaging dance-focused pages on the platform, proving that sometimes the simplest concept—just really good dancing—is all you need.