How a TikTok Creator Turned Shapewear into a Movement of Body Positivity and Real Talk
If you've ever scrolled TikTok feeling overwhelmed by unrealistic beauty standards, you might've stumbled upon a refreshingly real corner of the app run by someone who treats shapewear like a warm hug. Posh, better known as The Faja Fairy ✨, isn’t selling quick fixes or filtered perfection—she’s built a thriving community around the humble faja (that’s Spanish for shapewear, for the uninitiated). With over 300k followers hanging on her every tip, she turns what could be a dry topic into something oddly comforting, like your most stylish aunt sharing secrets over coffee. Her videos often start with her laughing at her own morning struggles—"Ugh, tried putting this on while my toddler demanded pancakes *again*," she’ll admit, adjusting her faja mid-shot in her cozy, plant-filled bedroom. It’s this "real life, real body" vibe that makes her stand out in a sea of overly polished influencers.
What’s fascinating about Posh’s approach is how she demystifies fajas without drowning you in jargon. Instead of just shilling products, she’ll film herself demonstrating the *actual* struggle of zipping up a high-waisted style after holiday feasts, or comparing how different fabrics feel during a long workday. One viral clip showed her testing a "postpartum recovery faja" while simultaneously trying to wrangle her energetic pup—a relatable mess that got 2 million views. She’s big on practicality: "Skip the size down torture," she advises, "your faja should smooth, not suffocate." Her comments section reads like a support group, with women sharing stories of finally feeling confident at weddings or job interviews thanks to her no-shame guidance.
Behind the scenes, Posh’s authenticity stems from her own journey. She’s openly shared how becoming a mom reshaped her relationship with her body, leading her to discover fajas not as a "fix" but as a tool for feeling put-together during chaotic days. You’ll catch glimpses of her life—like the time she accidentally wore her faja inside out during a grocery run—and it’s these tiny, human moments that build trust. She’s not a medical expert, but she collaborates with certified postpartum doulas for deeper dives, always emphasizing that comfort trumps compression. Her followers often tag friends with captions like, "This is why I survived my cousin’s wedding!" proving her advice sticks because it’s rooted in real experience, not trends.
What truly resonates is how she’s shifted the conversation around body image. While TikTok floods us with "get this body" challenges, Posh flips the script: her videos celebrate bodies at every stage, whether you’re postpartum, curvy, or just craving a little extra support. She’ll casually mention how her abuela swore by fajas for back pain, weaving cultural wisdom into modern self-care. It’s not about shrinking yourself—it’s about feeling *held*, literally and emotionally. One fan messaged her saying her videos helped them ditch diet culture after years of struggle, and Posh shared that note (with permission) in a tearful follow-up, voice cracking: "This is why I do it."
In a space where algorithms favor outrage or impossible ideals, Posh’s gentle revolution feels like a quiet act of rebellion. She’s proof that niche expertise, wrapped in warmth and a sprinkle of humor, can foster genuine connection. You won’t leave her page with a shopping cart full of products—you’ll leave feeling like you’ve got a friend who gets it. And honestly? That’s the kind of magic no filter can replicate.