My Christmas Pyjamas Tiktok VOD & Videos

@mychristmaspyjamas

Behind the festive TikTok account @mychristmaspyjamas lies a heartwarming story that started with a simple phone call between family members. Kathryn, the creative force behind My Christmas Pyjamas, was living in Sydney back in August 2018 when she had that lightbulb moment during a conversation with her mum about Christmas plans. Her brother was flying in from Melbourne, and she suggested they all get matching pyjamas for the holidays. The only problem? She couldn't find anywhere to buy them.

What began as a personal family wish quickly transformed into a full-blown business obsession. Kathryn threw herself into the project, working day and night to source the perfect patterns and prints. Within six weeks, My Christmas Pyjamas went live, tapping into something magical about families coordinating their holiday sleepwear. The timing couldn't have been better - she was already Christmas-obsessed, making this venture feel like destiny rather than just another business idea.

The brand's social media presence reflects Kathryn's genuine enthusiasm for bringing families together during the holiday season. After expanding the line to include matching pet pajamas the following year (because furry family members deserve to join the fun too), the business has grown exponentially. They're now actively seeking short-form content creators to manage their daily posts across TikTok, Instagram, and Facebook, showing just how seriously they take their digital presence.

Kathryn's entrepreneurial journey gained national attention when she appeared on BBC's The Apprentice in 2022. Making it all the way to the final after 12 grueling weeks of challenges proved her business acumen, even though she didn't ultimately become Lord Sugar's business partner. The exposure likely gave her social media accounts a significant boost, introducing the brand to viewers who appreciated her authentic approach to family-focused content.

Now in their sixth year of operation, My Christmas Pyjamas has outgrown Kathryn's original setup where she and her mum handled all the orders themselves. The business has expanded to include a fulfillment center, and Kathryn has moved back to the UK from Australia. Their TikTok content likely focuses on the joy of family traditions, the excitement of coordinated holiday photos, and the simple pleasure of comfortable, festive sleepwear that brings loved ones together during the most wonderful time of the year.