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How an Australian Creator Built a Following Through Photo Editing Tutorials and Lifestyle Content
Liv Grivas has carved out her own space in the digital content world, and it's not hard to see why people are drawn to her feed. The Australian-born creator, now based in the UK, has built a following of over 430,000 people on Instagram who tune in for her approach to visual storytelling. What started back in 2012 with a single photo has evolved into something much bigger—a brand centered around aesthetic curation and lifestyle content that feels both aspirational and surprisingly accessible.
**More Than Just Pretty Pictures**
What sets Liv apart isn't just her eye for composition, though that's certainly part of it. She's become known for actually teaching her audience how to achieve similar results. Instead of keeping her editing techniques under wraps, she's turned them into a business. Her digital store offers preset editing packs—essentially filters and adjustments that can transform ordinary photos into the polished, cohesive style she's known for. The "Island Time" package, for example, is designed to add warmth to beach photography, which makes sense given her content often features sun-soaked destinations and coastal landscapes.
**A Life Split Between Continents**
Born on June 13, 1999, Liv's life story reads like many modern creators who've grown up with social media. She started posting as a teenager and gradually refined her approach over the years. The move from Australia to the United Kingdom marked a new chapter, both personally and professionally. Her relationship with footballer João Félix has put her in a different spotlight, connecting her to the world of sports and international celebrity in ways that extend beyond typical influencer circles.
**Content That Spans Categories**
Travel, fashion, and food make up the core of what you'll find on her channels. But it's the way she ties these elements together that creates a distinct voice. A typical post might feature a landscape shot that doubles as outfit inspiration, or a food photo that tells a story about a specific location. She's not just documenting moments—she's curating an entire visual experience. Her followers seem to appreciate this level of intentionality, often looking to her not just for pretty images but for guidance on how to develop their own photographic style.
**The Business of Being a Creator**
At 26, Liv represents a generation that's turned content creation into a legitimate career path. She's monetized her skills in multiple ways, from brand partnerships to her preset store, showing that there's more to the creator economy than just posting and hoping for sponsorships. Her approach demonstrates an understanding that audiences want both inspiration and education—they want to know how it's done, not just see the finished product. Whether she's sharing tips on photo editing or giving glimpses into her life between Australia and the UK, there's a consistency to her output that keeps people coming back.